January 2014 - The Optimal Dog - The Optimal Dog

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Does “Big Kibble” Really Care About Your Dog?

You’re probably familiar the terms “Big Tobacco,” “Big Pharma,” and “Big Ag.”  They’re used by skeptical consumers to derisively refer to the colossal multinational corporations that dominate the tobacco, drug, and food industries, respectively. These entities are notorious for putting profits ahead of consumer well-being.  It’s unfair to suggest that they always put their  bottom-line […]